9 Instagram Stories Best Practices for 2023. 1. Make the first few frames count. As we saw in our latest Instagram Stories Benchmark Report, retention in your first few frames is critical to keeping users engaged throughout the rest of your Story. With that in mind, plan something extra special, visual, or attention-grabbing for your early frames.
Percentage of businesses on Instagram that have produced a story: As of 8/4/17, over 50% of businesses profiles had produced a story. Number of business profiles on Instagram: As of 11/30/17, there were 25 million businesses. Number of Instagram advertisers: As of 9/25/17, there were 2 million monthly advertisers.
On Instagram, "impressions" are when any of your content is shown to a user. Impressions don't track when someone interacts with your posts, or whether they're a new viewer. You can use an
Instagram remains the most popular channel for running influencer campaigns. However, in regards to pricing of Instagram story vs feed-posts, a majority of brands agreed that sponsored story posts should be cheaper than on-feed posts. Before making a decision about which influencer to work with, brands consider the following.
It’s become a place for users to share snippets of their day, promote business offerings, and so much more. If you’re not using Stories, let these Instagram statistics change your mind. Instagram Stories Has 500 Million Daily Active Users. Proving the value of Instagram Stories, this feature has 500 million daily active users. That number
4. More Live Content, Specifically Live Shopping. Instagram Live use skyrocketed over recent years. What makes Instagram Live such a popular and effective tool is that it lets you interact with viewers right then and there on the spot, ultimately helping to create a deeper connection.
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Before we cover the differences in content for your Instagram Stories vs. your Instagram Feed, let’s go over what Instagram is. What is Instagram? For the uninitiated, Instagram is a social media platform that allows anyone with an Instagram account to post pictures and videos while giving them the opportunity to engage with friends, family
New Instagram Stories metrics. Instagram is constantly rolling out new features and related metrics. Some of the newest metrics in Instagram story analytics are: Directions, Calls, Texts, and Emails – which are related to the effect that Instagram stories had on the action performed on your profile CTA buttons.
7. Most engaging times to post on Instagram. Probably the most exciting Instagram metrics for most of you. For our top performers, the posting times that result in the highest Engagement Rates are 3pm EST and 8pm EST, although 2am EST is close behind. Most engaging times to post on Instagram.
Let’s face it, growth on Instagram doesn't happen overnight. To see a spike in followers, engagement, and sales on the platform you’ll need some mighty Instagram analytics tools on your side. Here are two to help get you started: Later’s Instagram Analytics. Instagram Insights. Instagram Analytics Tool #1: Later’s Instagram Analytics
